A new range of dog and cat food for key high street stores such as The Range. The packaging had to be instantly recognisable and communicate the benefits of the feed.
A packaging prototype for testing by the team behind the Noodle Bar concept in the North of England. A range of fast food oriental style.
A new fishing tackle bait range for independent retailers and big box stores including Go Outdoors and The Range. The product is now in-store.
A quality birdfood brand for big box stores. The competition is fierce and consumers demand value for money but also a sense of quality from their investment.
An entry level fishing SKU for high street stores, the packaging costs are kept to an absolute minimum to suppress the RRP, but the product still demands sophisticated communication.
One of a family of fishing baits under the Bait Factory banner. It is a premium range and the project included originating individual names through to packaging.