Canadian road trip TV series

"A wilderness adventure through Ontario set for release throughout Europe."

Project Info

Client Ultimate rod race
Skills Photoshop CC, Indesign CC, Video

Project Description


This new project for Summer 2015 sees S1 working with the Ontario Tourism Marketing Partnership Corporation for a seven part road trip series through Canada.

Featuring the presenting team of Matt Hayes and Babs Kijewski and filmed by Jon Chappel of M60TV, Strike One Media is producing and directing “Ultimate Rod Race’ from concept through to distribution with partners at

The show is a celebration of Canadian culture as the team track the Trans Canadian Highway route with planes, trains and automobiles. Along the way Matt and Babs discover the amazing lakes and rivers and catch some of the most iconic freshwater fish on the planet.

The series will be screened throughout Europe and is a vital tool for OTMPC to drive new visitors to sample its product.